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📞 619-517-1183

UX Perspectives
UX Perspectives

📞 619-517-1183

  • Who I Am
  • My Resume
  • Use Case Studies
    • Use Case Study Summary
    • AVA Systems Use Cases
    • AVA Systems Examples
    • Member Portal Use Case
    • Member Portal Examples
    • Member Mobile App Example
    • Broker Portal Use Case
    • Broker Portal Mobile App
    • Provider Search Use Case
    • Provider Search Examples
    • Indv Enrollment Use Case
    • Indv Enrollment Examples
    • Design Systems Use Case
    • Design System Examples
  • Legacy Work
Explore Case Studies

Who I Am

I have spent my career designing systems where clarity matters. My work focuses on helping people navigate complex healthcare environments through thoughtful UX, operational understanding, and close collaboration with the teams building and maintaining the technology.


I enjoy solving complicated workflow problems, understanding how systems connect, and turning technical processes into experiences that feel clear, efficient, and usable for the people relying on them every day.

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Professional Highlights

Currently at BD, I design interoperability and configuration workflows supporting clinical data exchange between EHR systems, such as Epic, and connected healthcare technologies including pharmacy automation and medication dispensing platforms. My work supports hospital engineering and technical teams responsible for configuring and maintaining connected healthcare systems.


Previously at Alignment Healthcare, I built and led the UI/UX team while helping shape AVA Systems, a connected ecosystem of more than 40 healthcare applications supporting clinical, operational, provider, broker, and member experiences.


Platform leadership included:
• AVA Systems (40+ Applications)
• Member Portal
• Broker Portal
• Provider Search Portal
• Individual Enrollment


My experience includes operational workflow design, enterprise UX strategy, AI assisted tools, CRM systems, predictive analytics, enrollment platforms, and scalable healthcare SaaS ecosystems.


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My Approach

Good UX starts with understanding how people actually work. I focus on research, user behavior, workflow pain points, and close collaboration with engineers, product teams, and stakeholders to simplify complex systems without losing critical functionality.

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Let’s Connect

I am currently exploring senior product design and UX leadership opportunities focused on enterprise healthcare platforms, interoperability workflows, and operational systems.


619-517-1183    

uxruta@gmail.com


My Expertise

UI/UX Leadership & Strategy

User Research & Workflow Analysis

User Research & Workflow Analysis

Leading UX initiatives across enterprise healthcare systems, operational platforms, and complex workflow environments. 

User Research & Workflow Analysis

User Research & Workflow Analysis

User Research & Workflow Analysis

Understanding user behavior, operational challenges, and workflow dependencies through research and stakeholder collaboration. 

Scalable Design Systems

User Research & Workflow Analysis

Data-Driven UX Optimization

Creating reusable interface systems and design standards that improve consistency across enterprise products. 

Data-Driven UX Optimization

User Research & Workflow Analysis

Data-Driven UX Optimization

Using analytics, usability findings, and workflow insights to improve efficiency, usability, and product performance. 

I believe strong UX makes complex systems easier to understand, easier to operate, and easier to scale. 

My Process

Discovery & Research

Learning how users work, identifying workflow pain points, and understanding operational requirements across complex systems. 

Strategy & Information Architecture

Organizing workflows, navigation, and system relationships into structures that support usability and operational clarity. 

Wireframing & Prototyping

UI Design & Design Systems

Developing workflow driven concepts and prototypes that help teams validate ideas and improve usability early. 

UI Design & Design Systems

Launch & Continuous Improvement

UI Design & Design Systems

Creating scalable interfaces and reusable design patterns that support consistency across enterprise platforms. 

Testing & Iteration

Launch & Continuous Improvement

Launch & Continuous Improvement

Using feedback, usability testing, and workflow validation to refine experiences and improve system usability. 

Launch & Continuous Improvement

Launch & Continuous Improvement

Launch & Continuous Improvement

 Supporting product evolution through analytics, collaboration, and ongoing UX improvements based on operational needs. 


Let’s Build Better Healthcare Systems

I focus on enterprise healthcare UX, interoperability workflows, and operational systems where usability and workflow clarity directly impact real world outcomes. 



Start the conversation

619-517-1183

Send me an email 

Message on LinkedIn

See how I delivered results




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  • AVA Systems Use Cases
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